Myresjöhus and SmålandsVillan combined had a turnover of NOK 1.1 billion in 2009, and a profit margin (EBITDA) of 8.1 per cent.

The core business of Myresjöhus is the development and production of prefabricated detached or multi-dwelling houses, for customers with their own plots of land or as residential projects, either independently or with development partners. Wall panels and deliveries of materials for the Myresjöhus portfolio are produced in their own production facilities, and transported to the construction site for further building and finishing.

The target market groups for individual Myresjöhus homes are families with children or couples starting a family, being middle-income second-time buyers. These customers demand high quality, flexibility and a wide range of options available to incorporate their own style. The individually built homes can be purchased as a construction kit for the customer to finish, or as a complete key-ready delivery.
 

Since its inception in 1927, Myresjöhus has delivered more than 90,000 houses. The portfolio at present comprises 49 architect-designed standard houses in modern, classical and marine styles. The customers are offered a wide range of additional options. The Avanti house from Myresjöhus won the 2007 House of the Year award by the journal Hus & Hem.
 

Myresjöhus is the strongest brand name in the Swedish residential market with a brand recognition in the level of 84 per cent. The consumer survey is carried out by IMA Marknadsutveckling AB.